Mozilla

Orchestrating Vision, Mission & Strategy for a Newly Merged Org

Mozilla

When Mozilla merged its consumer-facing services team with backend services, the newly formed organization needed a clear, shared direction. My role as the strategic facilitator was to lead research, cross-functional alignment, and strategic definition by facilitating collaborative sessions and analyzing the outcomes.

Mozilla
The problem

The merger combined teams with very different focus areas: customer-facing products and backend infrastructure. This re-org resulted in unclear priorities, disconnected workflows, and no unified strategic framework.

Mozilla
The solution

Research & Discovery: Conducted stakeholder interviews to identify backend service customers and map their Jobs To Be Done. Analyzed dependencies between backend capabilities and consumer product needs.

Facilitated Alignment Workshops: Brought together engineering, product, design, research, and operations teams. Guided exercises to connect backend service outcomes with end-user value.

Defining Strategic Direction: Led the group in co-creating an overarching mission, vision, and strategic pillars. Aligned outputs with Mozilla’s core metrics and organizational objectives.

Documentation & Adoption: Produced a strategy playbook to ensure clarity and consistency across teams. Established regular check-ins to maintain alignment and measure progress.

Mozilla
Mozilla
Mozilla
Results

Shared vision and strategy adopted across org

Clear connection between backend initiatives and consumer value

Strengthened cross-functional collaboration

Mozilla
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